What We Do
We work at the intersection of science, human experience, and the energy that animates both. What that looks like in practice depends on who we are working with — but it always goes to the same place: environments and experiences where people feel genuinely, completely alive.
Most wellness advisors help organisations improve what already exists. Wahayla helps organisations understand what comes next.
Build
We design from the inside out — starting with what a guest or patient should feel, and building every element of the physical space, programme, and experience to serve that. After nearly four decades in the industry, we know what works, what doesn't, and where the next frontier is beginning to emerge.
Anna and her teams have done this across more than 200 properties on six continents — across Raison d'Etre, Six Senses, and the engagements that followed. The number matters less than what it means: we understand both what has been done and what has not yet been done.
Selected Work
Building one of the most influential wellness hospitality brands in the world.
Transforming wellness from a spa offering into a strategic brand differentiator across an entire portfolio.
Co-founding one of the first medical longevity clinics integrated within a luxury hospitality environment.
Creating a community at the intersection of wellness, longevity, culture, and connection.
Redefining a twenty-year client relationship through the lens of what luxury wellness becomes next.
Building the wellness identity for a hotel brand defined by vibe, curiosity, and lived experience.
Guide
We work with organisations navigating the longevity frontier — helping leadership understand where the field is going, what their organisation needs to do to stay ahead of it, and how to make decisions that hold up over time. We ask the questions that do not have easy answers. We find that is usually where the most interesting conversations happen.
Strategic Advisory
Helping shape thinking around the future of maritime wellness and healthcare.
EirLiv
Supporting the development of a future-facing medical, wellness and longevity club.
Contributing to and helping shape the industry's most influential conversations.
International Hospitality Groups
Advising on wellness strategy, concept development, and portfolio evolution.
Cruise & Medical Joint Ventures
Exploring how medical-grade wellness can scale across entirely new environments.
Shaping the strategic vision of a practice platform at the frontier of consciousness and human experience.
Challenge
For nearly four decades, Anna Bjurstam and her teams have been helping shape conversations across wellness, longevity, hospitality, and human experience. She is now building a team of practitioners and thinkers around her — people whose professional expertise and inner life are one and the same thing — to take that work further and deeper.
Their role is not simply to inform. It is to challenge assumptions, introduce new perspectives, and help audiences understand where the industry is heading next.
Featured Talks
Event · Year
Event · Year
Recent Stages
Invest
Anna Bjurstam invests personally in the ideas she believes in — not as a portfolio strategy, but as a direct expression of where she thinks the field is heading.
AgebackCo
ageback.coMyndstream
myndstream.comSanctum
wearesanctum.comPulse
pulsemindfulness.comYogaYama
yogayama.comInternal Garden
internalgarden.info
Defining work
What followed was thirteen years of transformation. Six Senses became synonymous with serious wellness — not as a spa amenity, but as the reason guests chose the brand. In 2019, IHG acquired the company at a value three to four times what it had been.
The methodology behind that transformation — rigorous, deeply human, and unafraid of the dimension that most wellness companies leave out — is what Wahayla brings to every engagement.
Enquiry
We do not have packages or pricing on this page. Every engagement begins with a conversation.